Hugo Boss launches the new masculine fragrance Boss The Scent at end of
August 2015. ?Slow, steady, tense with anticipation, the BOSS way of seduction
is an art, which finds a perfect balance between confidence and nonchalance.
Tapping into what women really want, it is a masterful orchestration of all the
senses. It lasts and is not easily forgotten. ? The composition begins with a
spicy note of ginger. Maninka fruit is mixed with tones of lavender in the heart
to create a sensual scent. Intensive leather accord that makes the base
symbolizes magnetic masculinity. The face of the perfume is actor Theo James.
The fragrance is available as 50 and 100 ml Eau de Toilette. Boss The Scent was
created by Bruno Jovanovic and Pascal Gaurin.